Find: Inspiration

| 3 Comments

There is a link to this site from WORKBOOKstock this morning. This might be the right time to write at least a tiny bit about the quite incredible cooperation between WORKBOOKstock and me here. Ophelia Chong, the creative director at WORKBOOKstock selected 6 creatives from around the country and gave them completely free hand to convey the message of
find: inspiration
The creatives she selected are: Anne Burdick, Adam Larson of Shrine Design, Justin Fines of Demo™, Superhappybunny, Joshua Davis of PrayStation, and ... me. (Can you imagine how honored I feel to be included in this lineup?)
All of the creatives were given complete freedom in their work. A true dream assignment.
I was given the opportunity to design the print ad campaign for this year.
Look for the next ad in the Design Annual of Communication Arts to see how far we were able to expand the idea of "finding inspiration".
The ads are a translation of inspiring findings into the visual language of photography and drawing. I used photographs from the WORKBOOKstock collection and extended their meaning by adding sometimes quite unexpected drawings. Many of the ads speak about choices. Many focus more specifically on paths into the creative process itself.
The ads are coded messages which can inspire the users to not only decode them, but to also follow a similar thinking process in their work with words and images.
This is how much I am going to write for now... just a quick note, (also in case you arrived here from the WORKBOOKstock site.)

3 Comments

well done, you :)

thank you...
: )

The WORKBOOKstock site looks really interesting and potentially useful, but it's totally broken in Opera. Grrr.

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This page contains a single entry by Witold published on October 1, 2003 11:41 AM.

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