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It was a big deal. He knew that it was a little bit out there, he knew that some would not get it. It was okay. It was always a little painful at first. They always hit the guy who is in the first row, the guy who has the first idea, the guy who spearheads, who puts a stake in the ground, who comes up with something great. They laugh at first, they make fun at first, and before you know it they all just knew it all along. It worked with Mannahatta, why should it not work with Brooklyn? He just had to be in it for the long run, just keep on being the coolest guy in Williamsbourgh. Soon enough there would be more poeples believing that his name was the better name. Then those people, living on the edge, would start asking for cool looking stuff with the true name of the burrow... and bingo. He would then sue the hell out of them, because he had the idea, he was the one who came up with that name. And then everybody would want to meet the guy who was the first to recognize that the place was really called Bruklynn. And then they would come to him and interview him, the new hero of the city, him, Bowl Smiht. Yeah.

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