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Where did I read that toy stores were not places where parents should look for toys for their children? Toy stores were for those busy uncles and aunts visiting from abroad. Those who did not really know the child, or culture, who needed to make a quick, age appropriate homerun. ("Say thank you to uncle Shlomo for the golden bongo."... ..."thank you uncle BAMBAMBAMBAMBAMBAM")

Toys given by parents should be the beginnings of stories, not the final word of such.
Do you remember the packaging of your very favorite toy? (I don't.)
Do you remember the packaging of your most useless toy?... The one that was the biggest disappointment when pulled out of its promising box?

What happens in a time and place where biological parents technically become the aunts and uncles, the rare visitors who only come home for the highlights? How many tv commercials show parents observing their children from a safe distance, while the superbly focused kids interact with some sort of device that perfectly replaces true human interaction?
Sometimes a pet is present: a drugged kitten, a loving puppy or a fascinated, cheerful, freshly changed sibling.
Children themselves are often seen as something that comes pre-packaged with pre recorded messages that just need to be activated and many well accessorized fun activities, and a whole bunch of matching clothes to buy for.
And God forbid that perfect kid turns out too active, too tired, too heavy, too fast, too slow, too different... too something that was not covered on the back of the box or in the manual...
oh, wait... things can indeed be adjusted these days... most conditions are the result of a chemical imbalance of the ingrediens anyway...
try me... press my heart, gimme that, feed me that. Or as a one 5 year old hyperactive boy recently put it while pretending to hit me with the hand that did not hold a starbucks hot chocolate: "I did not take my pills today!, I did not take my pills today!, I did not take my pills today!!!" (What appeared to be his grandmother was a neighbor who only borrowed him for a day, to overcome her own depression after the death of her husband 13 months ago, as she told me... and so the story continues.)